Once Upon a Time Bookshop
Cultural landmark in Aluva, featured by Paulo Coelho — a space where stories find readers.
ExploreEducation · Innovation · Publishing · Community
Building ventures that advance education, publishing, innovation, and lifelong learning—creating opportunities that empower communities across generations.

Dr. Manju Adiniru
Founder & Vision
Knowledge becomes meaningful when it creates opportunity.
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Students Impacted
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Ventures
Purpose in Action
Creating opportunity through knowledge
Every venture exists to remove barriers, inspire growth, and create opportunities that last beyond a single generation.
Read the StoryOpen doors to books, language, and lifelong learning.
Mentor students and first-time creators into self-belief.
Make high standards ordinary across classrooms and careers.
Six ventures, one mission
Explore six purpose-driven ventures united by one vision—creating impact across education, publishing, innovation, and community.
Cultural landmark in Aluva, featured by Paulo Coelho — a space where stories find readers.
ExploreOne of the largest private libraries in the region, with free access programmes.
ExploreDemocratizing publishing for regional and first-time authors — 200+ titles in year one.
ExploreFIDE-rated tournament organizing and Chess in Schools programmes.
ExploreProprietary fluency methodology adopted across Kerala schools and teacher training.
ExploreCreating engineers from dropouts — academic rehabilitation for struggling B.Tech students.
ExploreOr explore the Adiniru Group holding company.
Recognition
Global recognition
Paulo Coelho
Featured the Aluva bookshop façade repeatedly on social media.
Cultural Landmark
Once Upon a Time Bookshop drew global attention for its architecture.
FIDE First
First woman in Kerala to conduct an international FIDE-rated tournament.
Featured in regional media
Collaborators
English methodology and academic programmes adopted across Kerala institutions — from classroom fluency to teacher training.
Collaborating schools
Collaborating colleges
“A space where stories find readers.”
Once Upon a Time Bookshop · Aluva
Connect
Reach the Adiniru team for bookshop visits, publishing, English programmes, chess events, or engineering support.